Making 2....

As my idea is for a commercial product, I decided to put the brand on the bag so that when it is being transported it is also being advertised!

I looked into a few bag designs, and the brand name/logo are quite large to stand out.

I like how the website is included on this bag.
As a large aspect of my product is linked to a blog then this would work well on my design.

I did a few designs to experiment with the layout...

I like the front of this design, as the logo is to the left, when being carried it would not be covered up by your arm.

I like the back of this design, how the website has been included under the skyline.

I have also designed and made an instruction/welcome leaflet to go inside the bag.

This includes information on the contents included, and instructions for the QR codes etc.

It is printed on brown paper to match the 'raw-ness' of the box/puppet/canvas bag & the eco-friendly aspect which I would ideally like to make my product.

Instruction leaflet which will come in the bag with the product

My idea is to have changeable backgrounds.  For the project I have used mount-board for a plain black/white reversible backdrop.

Black backdrop

Black backdrop in use

White backdrop

White backdrop in use

Skyline backdrop

Skyline backdrop in use

If I had time to develop this further I would have a backdrop 'Add-On' kit - people could buy a selection of backdrops - different weather/scenery photographs of Birmingham, or abstract backdrops such as unique art painted by people from Birmingham.

I was unsure whether photograph backdrops would match the very linear style puppets, so I stuck to black/white/skyline.  I created an illustrator drawing of a cloud backdrop, but not sure that this really matches.

If I had more time, the backdrops is definitely part of the project that I would pay more attention to as it is quite a vital part of the overall look - this could make a difference between the product being a niche market product, or a childrens toy/cheap souvenir.

Illustrator drawing of cloud backdrop - this is too cartoony